Alter Trade Group
About Alter Trade Manufacturing Corporation
It was the 1980s when the Alter Trade Manufacturing Corp. came up with a solution to the spreading hunger in Negros. During that time, the prices of sugar in the world market crashed and it meant putting farm workers and many families to poverty. Of course, the poverty caused starvation and it became an alarming issue for many Filipinos. Many Filipinos focused in figuring out what best way should be done to continually help many families get away from that tight situation. Some of the efforts aimed toward educating the Filipinos various skills, practices and even giving them tools that can be functional for their daily living.
Then in the year 1878, Alter Trade was established and legally registered with the Securities of Exchange Commission or SEC. The group was expected to have corporate engagement in both local and international trading. Alter Trade Group might not be that familiar to you but there’s a big chance that you have an idea about the first product it produced – the Muscovado sugar. Surely you’re familiar with this product right? It’s the brown sugar that’s less pricey and more tasty.
The name “Mascobado” was coined from the word “mas” which means masses or ordinary people. This was intended to show that the sugar was manufactured to contrast other sugar products made by various multinational milling companies and other “hacienderos”. It was the year 1987 when the Mascovado sugar was first shipped to Philippines’ neighboring country, the Japan. Then in 1992, ATC made Alter Trade Manufacturing Corporation as an official handler of the sugar cane milling company.
Alter Trade grew to success and its products were eventually shipped to various countries like: South Korea, Germany, Malaysia, Austria, Japan and France. That’s how the ATMC became Alter Trade Group. Currently, the ATG has more than 500 full-time staff that include packers, fieldworkers and haulers. The company also provides numerous services to more than 5,000 farmer beneficiaries all over the country.
However, some countries have some quality restrictions on exported goods. In line with this, the ATG sought the help of Industrial Technology Development Institute (of DOST) to further enhance the quality of exported Mascuvado sugar and more importantly, the production processes of sugar mills. Fortunately, one of the two mills was able to pass the strict global requirements of the world market. This success only proved that Mascuvado sugar industry has a great potential in becoming popular in other countries.